Working as part of the Specialized Global Brand Team to build, implement and distribute design guidelines, campaign toolkits, and digital asset management solutions for design and marketing teams globally.

Building and refining the brand identity and positioning for a construction technology homebuilder by working across the organization to create design solutions for different lines of business, internal digital tools, company culture, and fundraising.

Bringing thoughtful and connected design work to hyper-local clients in Vermont including a large state-run energy investment company, the local public electric utility, various art and music organizations, and individual artists and designers.

Extending the brand for a 20,000 sq. ft. grocery warehouse converted into co-working, event rentals, studios, galleries and a cafe by creating a program of events and exhibitions to activate the space in unlikely ways.

Leading the design effort for a campaign to repurpose a coal power plant into an event venue and market hall by building public awareness about the project through branding, positioning, event activations, fundraising, and social campaigns.